Seller-prepared gross potential analysis
Pre-revenue mobile game asset - May 2026
Important Notice
This document is a seller-prepared illustrative gross potential model. It is not a revenue, profit, store approval, investment outcome, or business performance guarantee.
Purpose of This Financial Model
This document explains illustrative financial scenarios and the market-potential model prepared for the WordES mobile game asset. All numbers in this document are based on estimated analysis scenarios. This document does not guarantee revenue, profit, business performance, investment outcome, store approval, ad revenue, premium conversion, or commercial success.
WordES is positioned as a scalable multilingual mobile game foundation with 15-language localization architecture, JSON-based content structure, a 4-in-1 game system, app-wide premium logic, and advertising/premium monetization structure.
The target market/population model is based on a 4B+ potential audience population base across selected markets including Turkey, the United Kingdom, the United States, Spain, Germany, France, Italy, Portugal, Brazil, Russia, Saudi Arabia, India, Korea, China, and Japan. This does not represent active users, customers, downloads, or revenue. It is only a strategic base for describing potential addressable market size.
Target Population and Market Base
| Metric | Value |
|---|---|
| Target population base | 4,000,000,000 |
| Target markets | 15 countries / language-locales |
| Premium price used later | $3.99 |
| Base advertising model used later | $3 eCPM |
Illustrative market-base page only. Not a revenue guarantee. The 4B+ figure is used as a broad potential audience population base for strategic modeling.
15 Target Markets
Turkey, United Kingdom, United States, Spain, Germany, France, Italy, Portugal, Brazil, Russia, Saudi Arabia, India, Korea, China, Japan
Penetration and Premium Buyers
Premium calculation uses a base 5% conversion assumption and a $3.99 price point.
| Scenario | % of 4B | Premium Buyers | Premium Gross |
|---|---|---|---|
| 1M users | 0.025% | 50,000 | $199,500 |
| 5M users | 0.125% | 250,000 | $997,500 |
| 0.15% reach | 0.150% | 300,000 | $1,197,000 |
| 0.25% reach | 0.250% | 500,000 | $1,995,000 |
Premium gross is modeled as a base potential pool, not guaranteed actual sales.
Monthly Advertising Potential
Estimated MAU is modeled as 50% of the total user scenario. The model then applies 40 monetized ad impressions per estimated monthly active user per month. This is why the blended impression load equals approximately 20 monetized impressions per total user in the broader scenario base. Ad gross formula: impressions / 1,000 x eCPM.
| Scenario | Estimated MAU | Ad Impressions / Month | Ad Gross / Month |
|---|---|---|---|
| 1M users | 500,000 | 20M | $60,000 |
| 5M users | 2,500,000 | 100M | $300,000 |
| 0.15% reach | 3,000,000 | 120M | $360,000 |
| 0.25% reach | 5,000,000 | 200M | $600,000 |
Base eCPM assumption: $3 per 1,000 impressions. Actual ad results may vary by geography, consent rules, fill rate, eCPM, platform policies and execution.
Annual Gross Potential
Annual Gross Potential = Premium Gross + (Monthly Ad Gross x 12).
| Scenario | Premium Gross | Ad Gross / Year | Annual Gross Potential |
|---|---|---|---|
| 1M users | $199,500 | $720,000 | $919,500 |
| 5M users | $997,500 | $3,600,000 | $4,597,500 |
| 0.15% reach | $1,197,000 | $4,320,000 | $5,517,000 |
| 0.25% reach | $1,995,000 | $7,200,000 | $9,195,000 |
Gross figures are before costs, taxes, platform fees and provider deductions. Illustrative scenarios only.
10-Year Modeled Potential Target
The 10-year target is not Annual x 10. It uses a phased ramp factor: Y1 25%, Y2 45%, Y3 65%, Y4 80%, Y5 90%, Y6-Y10 100% = 8.05x cumulative.
| Scenario | Annual Gross | Ramp Factor | 10-Year Modeled Target |
|---|---|---|---|
| 1M users | $919.5K | 8.05x | $7.40M |
| 5M users | $4.60M | 8.05x | $37.01M |
| 0.15% reach | $5.52M | 8.05x | $44.41M |
| 0.25% reach | $9.20M | 8.05x | $74.02M |
Illustrative 10-year strategic target only. Actual outcomes depend on buyer execution.
Model Notes and Limitations
All premium, advertising, annual and 10-year figures are illustrative gross potential models only. They do not include provider/platform deductions, app store commissions, ad network deductions where applicable, payment processing fees, taxes, refunds, chargebacks, currency conversion, bank transfer costs, marketing spend, operating costs, legal/accounting costs, publishing costs, or any other buyer-side execution expenses.
Actual results may be higher or lower depending on buyer execution, product quality, publishing strategy, retention, localization, market conditions, ad fill rate, eCPM, consent rules, geography, monetization optimization, platform policies and long-term operational discipline. These figures are not revenue, profit, business performance, investment outcome, store approval, or monetization guarantees.
WordES is a handover-ready pre-revenue mobile game asset opportunity. Buyer completes final publishing, store setup, production checks, monetization setup, Android/iOS validation, and go-to-market execution.
This material is prepared for informational listing and buyer-review purposes. Qualified buyers may submit questions before moving forward. More detailed information, listing details, and controlled data room access can be requested through direct communication.
Disclaimer
This material is for illustrative strategic analysis only. It is not a guarantee of revenue, profit, business performance, store approval, investment outcome, or commercial result. Actual results may be materially higher or lower depending on execution, market conditions, product development, monetization, localization, platform policies, and buyer strategy.